[…] being able to say, “wherever you get your podcasts” is a radical statement. Because what it represents is the triumph of exactly the kind of technology that’s supposed to be impossible: open, empowering tech that’s not owned by any one company, that can’t be controlled by any one company, and that allows people to have ownership over their work and their relationship with their audience.
What podcasting holds in the promise of its open format is the proof that an open web can still thrive and be relevant, that it can inspire new systems that are similarly open to take root and grow.
Hey, I get that. Honestly I do not even think they push Spotify because they’re paid to do it. The ones I’m listening to, that is. They do it because they like the service and that’s fine. It’s just sad to feel like an afterthought. The adverts I’m fine with. I can just skip them.