Netflix, once a pioneer of ad-free viewing that offered a break from traditional TV norms, is now contemplating launching free ad-supported versions of its service in markets like Europe and Asia, Bloomberg reported.
The plans to offer a free ad-supported tier, albeit in select markets, suggests that pivot towards monetizing user data, in other words — making users and not the extensive library of award-winning shows a product, might be well in the pipeline.
People discuss tech companies, and when a company keeps jacking up its price while making the experience worse for an offering that would be a ripoff at half its original price, people are going to be annoyed.
Especially with the trend of not being able to just buy shows any more.