Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.
This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.
This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.
Iirc adblock plus has been known to get bribed to allow certain ads through. I’m struggling to remember the details, but there was some controversy with them a while back. If you have ublock you don’t also need ABP, just update your filters on those sites that ublock “doesn’t work” on