None of this account for differences in purchasing power and phone price.
If you have an $150 Android device, I would of course expect you to spend way less on software than somebody with a $1500 iPhone.
I’m not saying ‘develop for Android only’ but if your business relies on one ecosystem only, you’re at a higher risk and you’re leaving money on the table.
Well, it’s similar to how American bands go on a “World tour” which includes 30 US cities and maybe London and Paris, if they have a good day.
Not to be sarcastic, but ‘global’, ‘world’ and similar terms seem to be in the eye of the beholder. 🤨